Ford Leads the Way in Quality: What the 2026 J.D. Power Initial Quality Study Means for Drivers

When shopping for a new vehicle, reliability and quality are just as important as performance, technology, and style. That’s why the latest results from the 2026 J.D. Power U.S. Initial Quality Study (IQS) are exciting news for Ford shoppers. For the first time since 2010, Ford has been named the No. 1 mainstream brand for initial quality, highlighting the company’s commitment to building vehicles customers can depend on from day one. 

At Keller Bros. Ford Lititz, we’re proud to offer a lineup backed by this impressive achievement, giving drivers throughout Lancaster County even more confidence when choosing their next Ford.

What Is the J.D. Power Initial Quality Study?

The J.D. Power Initial Quality Study is one of the automotive industry’s most respected benchmarks for new vehicle quality. Each year, it surveys thousands of owners and lessees after their first 90 days of ownership, measuring the number of problems experienced per 100 vehicles. Lower scores indicate higher quality and a better ownership experience.

Unlike long-term reliability studies, the IQS focuses on the initial ownership period, offering valuable insight into how well vehicles perform right from the start.

Ford Reaches a Major Milestone

Ford’s rise to the top of the mainstream rankings marks a significant milestone for the company. After years of investing in engineering improvements, manufacturing processes, and quality control, those efforts have paid off in a big way.

Even more impressive, Ford didn’t just earn the top overall mainstream brand ranking. Seven of the company’s ten eligible models finished among the top three in their respective segments—the highest percentage of any automaker in the study. The F-150, Mustang, and Super Duty each earned best-in-segment honors for the second consecutive year, while the Escape, Explorer, Expedition, and Maverick also ranked near the top of their classes. These results demonstrate that Ford’s commitment to quality extends across its entire lineup.

Built Around Continuous Improvement

Ford credits this achievement to a renewed focus on quality at every stage of vehicle development. The company has strengthened engineering reviews, improved manufacturing processes, and leveraged the experience of veteran engineers to identify potential issues before vehicles reach production. These improvements have also contributed to lower warranty costs, reinforcing Ford’s long-term commitment to building dependable vehicles. For customers, that means greater confidence every time they get behind the wheel.

Experience Award-Winning Ford Quality at Keller Bros. Ford Lititz

Whether you’re interested in the legendary capability of the Ford F-150, the iconic Mustang, the family-friendly Explorer, or the versatile Maverick, today’s Ford lineup offers more than advanced technology and impressive performance—it delivers award-winning quality recognized by one of the industry’s most trusted studies.

At Keller Bros. Ford Lititz, our knowledgeable team is here to help you explore the latest Ford models and find the vehicle that fits your lifestyle. With Ford now leading the mainstream industry in initial quality, there’s never been a better time to experience everything the Blue Oval has to offer.

Visit Keller Bros. Ford Lititz today to browse our inventory, schedule a test drive, and discover why so many drivers are choosing Ford with confidence.